S&A offers public relations resources to help clients inform and influence key audiences such as current and prospective customers, local or national consumers and trade media, investors, employees, legislators, state or federal regulators and special interest groups.

S&A utilizes a wide array of strategies to establish relationships between clients and their publics including:

• Media Relations - News releases and press kits, press conference planning, wire photos, media training, editorial board meetings, etc.
• Special Events Planning - Grand openings, open houses, facility tours, anniversaries, etc.
• Internal Communications - Newsletters, training sessions, mission statement development, incentive programs, etc.
• Presentation Planning - Speech writing, spokesperson training, speakers bureau coordination, seminar development, etc.
• Public Affairs - Legislative and regulatory relations, coalition building, etc.
• Investor Relations - Annual and quarterly reports, earnings releases, financial media relations, etc.
• Crisis Communications - Crisis preparedness manuals, crisis training programs, etc.
• Community Relations - Corporate contributions counseling, special events underwriting, third party endorsement development, etc.
• Product Publicity - Development and dissemination of product and service news to trade and consumer media.